Saturday, October 13, 2018

René Gruau's Elegant Simplicity

René Gruau (1909-2004) simplified his designs to the point of elegance.

His father was an Italian count and his mother a French aristocrat. When they split up, he went with his mother to Paris, where he became a leading illustrator for haute-couture fashion designers such as Christian Dior. 

In the high fashion world, outfits are made by hand specifically for the measurements and even the stance of a given model. 

As early as the 1930s, magazines started using photography to represent fashions, so artists needed to come up with a distinctive look that photos couldn't compete with.

His artwork defined both the fashions themselves and the imagery used to market them.
René Gruau on Wikipedia


Tom Hart said...

Coincidentally, and only slightly off-topic, I'm just now finishing a novel that centers on a women illustrator working in roughly this time period. It's The Masterpiece by Fiona Davis. I have found it to be an engaging storyline, and Davis clearly did a thorough job researching materials, techniques and the obstacles facing illustrators at the time, women in particular. (I saw only one minor technical detail that was either a mistake - or perhaps a mis-reading on my part.)

E. Tage Larsen said...

I'm a longtime Gruau fan. Coincidentally, Just got this email alert for an original Dior study...

The lithographs are often available but finding originals is a rare treat.

Dani said...

I have a brief foray into fashion illustration during my youth. It was a fun time! Can't wait to see the Dior show coming up at the Denver Art Museum.