Sunday, October 3, 2010

Ionic Jeep

I think it’s really cool that the Jeep car company chose a Greek Ionic capital as the symbol printed on their spare tire cover.

It lends an air of dignity and refinement to the brand. I can’t help but think of Plato and Aristotle bouncing along in an off-road chariot.

Previously: “Stormtrooper Doughboy

14 comments:

Unknown said...

is that ionic capital a jeep grill and headlights?

The fearless threader said...

You know Spencer, that is exactly what I was thinking!

Nita Van Zandt said...

I always thought it was a grill and headlights, too. But an extra Greek aura is fine!

David Teter said...

Yes... (Spencer and The fearless threader) Were the designers thinking greek capital or were the Greeks thinking Jeep grill and headlights... well, remember Leonardo and his helicopter designs? Long before helicopters. His scuba designs?

Anonymous said...

Smart choice; the more feminine Corinthian order would have been ill-fitting for Jeep's rugged, outdoorsy image.

Deborah said...

LOL I'd like to think the designers saw this as a double entendre, too.

James Gurney said...

Yes, I was ironic in suggesting the ionic was iconic.

David Teter said...

Ok, I just noticed your Label for this post. "Rabbit Trails"

Rabbit trails? Huh? Then I remembered your post "How to Blog" #3

Erik Bongers said...

Alinis Morisette made a song about it: "Isn't it ionic..."

T. Arispe said...

I'm never going to look at this tire cover the same way again. Thank you for providing my morning dosage of laughs.

r8r said...

love this! I'll bet it really was an oversight.
designers usually do this sort of thing on purpose...

Pierre Foisy said...

It does look like the old WW2 jeep

Cristy said...

I always knew my CJ5 was classic - Just didn't realize it was classical!
That made my day.... (heading to the spare tire cover with white paint to add detail...)

Anonymous said...

Wow, I never even considered this connection before.